Ben O’Keeffe is an international rugby referee and medical doctor, operating at the highest level of performance both on and off the field.

In this video, Ben shares his approach to high performance — from preparation and positioning to decision-making under pressure. Drawing on years of experience in elite rugby and clinical practice, he outlines the mindset, habits, and standards required to consistently perform when it matters most.

This is an insight into how Ben operates - and how those same principles can help referees, players, and coaches elevate their own game.